Global compaign for AXA Life Insurance shows that the only bad luck that people can encounter is the lack of insurance.<\/p>\n

Dowiedz się więcej<\/span>Skoda, że jest Skoda<\/span><\/a><\/div>

AXA finds for itself new positioning, putting human in the center of communication, because life insurance is about people. How we can convince people that the only way to feel secure is to have a backup, because insurance can’t prevent misfortune, that can give confidence that whatever happens, at least they have insurance<\/p>\n

People:<\/p>\n

Dowiedz się więcej<\/span>First Aid for AXA<\/span><\/a><\/div>

Creative Director: Danuta Nierada<\/p>\n

Senior Copywriter: Krzysztof Nienałtowski<\/p>\n

Art Director: Fryderyk Klyszcz<\/p>\n

Client Service: Monika Niechajewicz, Karolina Pisarek<\/p>\n

Strategia: Filip Beźnicki<\/p>\n

Film Producer: Marta Gierej<\/p>\n

Film Director: Miron Bielski<\/p>\n

Credits:<\/p>\n

Agency: Saatchi&Saatchi IS Warsaw<\/p>\n

Post Production: Prodigious<\/p>\n

Production House: Tank<\/p>\n

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